Bought this for my daughters car. It’s is a Genuine Mazda factory product, easy to install, took less than 30 mins. Just a couple of molding pieces & the 2 cargo hooks to unscrew, install the pieces sent with the cover, screw them in place, install the cargo cover, pull & lock in place. It was that simple. My daughter installed it & she’s never done anything like this before. I do have to say, 1) I wish this came standard on these cars, 2) because they don’t I think the $300 price tag is a bit outrageous, but I wanted her to have it so I bought it anyway. 3) she was disappointed we had to take off the cargo hooks in order to install this, but she’ll get way more use out of this that the hooks.